Anthony Wilkey

Anthony Wilkey is Regional Director at SmartFocus.

---

Anthony Wilkey has worked in the fields of CRM and marketing intelligence for over 15 years, spending the last four years with SmartFocus following time with Experian, Sage and Frost & Sullivan. He has extensive experience of working on collaborative, often multi-national digital ventures and is especially focussed on topics such as multichannel marketing, marketing automation, and data-driven marketing strategies. Anthony is also involved with the DMA, sitting on the Email Marketing Council and its Benchmarking Hub, responsible for producing and editing a number of industry reports each year.